I’ve come to realize that people aren’t “getting it” when I tell them that my websites are “easy to edit” so I’ve created a movie (6 minutes 10 seconds) to demo it.
It isn’t one of those build-your-website applications you always see on the web — those force you to do all the dirty work and BOY can you break the website, create some hideous Frankenstein-monster website contraption that frightens away clients.
No, that’s not at all what this is.
You can’t really break the website when you use this application. Maybe you can make some poor content design choices, such as making all your content text bold, or italic, so that you have no means left with which to emphasize a word. Maybe you can type in all caps, make everything on the page a headline, etc. But you aren’t playing with the design, only the content, of your website, and changing styles and colors is not an accident.
So, take a look at the demo and see how this is a simple CONTENT management system, and don’t frighten your clients away anymore! In the demo movie — which is only 6 minutes! — I play with several real live websites, so you can see how easy it is to edit your own content. In 6 minutes I could hardly explain to a web designer what I want them to change on a website; I’d rather do it through the Easy-to-Edit system. That’s why all my websites are using this system: in spite of being a web designer, I want to have a quick and easy way to add and edit website content on my sites.